Mark Zuckerberg is celebrating his latest victory after successfully recruiting Alan Dye, Apple’s design chief. Dye will join Meta on December 31st after nearly 20 years at Apple, where he served as chief of user interface design since 2015. Apple confirmed his departure, with CEO Tim Cook naming Stephen Lemay as his replacement.
Zuckerberg announced the formation of a creative studio within Reality Labs that will be led by Dye. In a post on Threads, he revealed that this studio will focus on merging design, fashion, and technology. The initiative represents Meta’s strategic effort to make design a competitive advantage as it pushes into emerging markets.
The new studio will be responsible for assembling talented individuals with diverse skills and deep experience in creating iconic products. Zuckerberg emphasized that the goal is to ensure that Meta’s products seamlessly integrate hardware and software while delivering exceptional user experiences. Dye will report directly to Meta CTO Andrew Bosworth, reflecting the importance of this role.
Zuckerberg outlined his vision for a future where AI glasses and other innovative devices will transform connectivity. He stressed that the new studio will focus on making every interaction thoughtful and intuitive. This latest victory demonstrates Zuckerberg’s commitment to building Meta into a design-driven company that can compete with the best in the industry.